an image of a person holding a ceramic mug in front of a kiln, with a logo overlayed on top of the image.
an image of a person holding a ceramic mug in front of a kiln, with a logo overlayed on top of the image.

Branding for Try Studio Ceramics

BRANDING

BRANDING

RESEARCH

RESEARCH

This logo is everything I asked for and more. It combines my heritage and my art style, and genuinely represents everything I want my business to be.

— Emily, Try Studio Ceramics

Overview

For this project, I designed a logo for Emily, the owner of Try Studio Ceramics. The goal is to create a logo that combines the following motifs: the star, the cup, and Emily's Chinese heritage.

Solution

Based on my research, one of the characters in Emily's Chinese name means jade (珵), I took the radical of that character (玉) and explored the variations of the character in history. I ended up expanding on one of the variations that resembles the mug and star motifs, which Emily specified.

One of the challenges of this project is to create a cute logo which reflects Emily's style, while simultaneously keeping the design minimal enough to be translated into a stamp for ceramics.

Results

The result of this project is a minimal and cute logo that resembles a mug and the Chinese character for jade. It is a perfect balance and combination of whimsical and professional. The logo is now used as a stamp on all of Emily's pieces, as well as the face of the brand's online presence.